Professional Sampling Increases Store Traffic

 In case-studies

Client

Giant Eagle & Get Go | A Grocery Chain

Objective

Increase brand awareness and loyalty, as well as encourage locals to try their quick, quality meals.

Solution

B2B Samples, Street Team Sampling, and Coupon Distribution. Näkturnal organizes and executes B2B Samplings and coupon distributions in the vicinity of newly opened Get Gos to engage the community. We also manage samplings at large public events and on college campuses. We oversee all promotional preparation and provide comprehensive feedback, including a database of business visited when executing a B2B sampling.

Outcome

We do not have access to specific numeric results, but Giant Eagle has continued to frequently request this service because they see an increase in bounce backs and catering orders after our promotions.

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